Guides
Practical SEO, in plain language.
Short guides that explain what matters and what to do next. No jargon, no hype.
A practical technical SEO checklist
The technical basics that stop search engines reading your website properly, and how to check each one.
7 minute readKeyword research without the jargon
How to find the searches worth targeting, judge how hard they are, and turn them into a plan of pages.
6 minute readGetting mentioned in AI answers
What AI assistants look for when they recommend a business, and practical steps to improve your chances.
6 minute readLocal SEO checklist for service businesses
The essentials for showing up on Google Maps and in local searches near you.
5 minute readHow to read your site audit
What the health score means, how to prioritise errors, warnings and notices, and where to start.
4 minute readWriting content that ranks and gets read
Use what the top pages cover as a starting point, then write something more useful in your own voice.
6 minute readSee your website the way search engines do
Tell us about your website and what you would like to improve. We will let you know how CAQA SEO and our team can help.